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A message from me
I grew up playing in multiple championship programs. From my city youth football team that dominated every year throughout my childhood, to my middle school catholic football team with only 13 players that only lost one game my 8th-grade season and beat a team 72-0, to my high school career that laid the foundations for a football & basketball program that are considered 6A powerhouses today in the state of Alabama.
My Life After Sports transition started when I failed to walk on to hoop at Tuskegee and had to get odd jobs to help my family; some weeks worked close to 90 hours working 2 jobs (one day shift / one-night shift). In 2013, I started in sales and passed 6 promotions in 9 months to become a District Manager with my own sales organization. After building a 6 figure business from scratch in 18 months & recruiting 150 reps on my sales force; I had all the peak performance & business skills I needed to be successful at anything!
As a Peak Performance Coach, I now have the scientific research/studies in conjunction with my experience to help implement the strategies I've used for the last 2 decades of my life. "Triggered 2 Triumph" is the book I needed when my Life After Sports transition began at 18 years old and now it'll be available for any current/former student-athlete to help them win before, during, and after the game!
Book rebrand
I published The 180 Effect in 2016 and it has truly made an impact on thousands of people's lives. Due to the success of the book I was able to be a guest on local/national/international podcasts, be a speaker at conferences, and connect with some amazing professionals around the world.
Unfortunately, the book was associated with a previous business of mine that was dissolved during the pandemic. And the "homeless to business owner" portion of the subtitle was inspirational in theory but steered many potential buyers away.
So with a newfound clarity on my vision coming out of the pandemic, I'm taking the content in The 180 Effect and repackaging it for Triggered 2 Triumph. Going from catering to all entrepreneurs and sales pros to dialing down my niche to cater to student-athletes. This will increase my impact and also help me reach more people. Sounds counterintuitive but it's a powerful business strategy. Just watch how it works!
Being in the niche of Peak Performance & Student-Athlete Development, I'll be able to provide student-athletes with what psychologists refer to as "the source code of intrinsic motivation". Peak Performace is getting our biology to work for us rather than against us. Primarily by initiating an optimal state of consciousness called "Flow" where we feel our best and perform our best. You may know this state as "runner's high", "being unconscious", or "being in the zone".
Flow refers to moments of rapt attention and total absorption when we get so focused on the task at hand that everything else seems to disappear, action and awareness merge, our sense of self vanishes, time passes strangely, and performance just soars.
Research has shown that these peak performance flow strategies can increase productivity by 500%, provide 3 days of heightened creativity after experiencing a flow state, improve skill acquisition/learning by 490%, and increase creative problem-solving by 430%.
Flow is ubiquitous and universal and it shows up in anyone and anywhere provided that certain initial conditions are met. These conditions are called Flow Triggers and they are 22 things evolution shaped our brain to pay attention to.
Today, we usually think of being triggered in its negative connotation as opposed to triggering ourselves to soar our performance. I can't imagine where I'd be in life right now if I had this knowledge at 18 years old. This is why my book will be a game changer to make sure every student-athlete from here on transitions beyond sports and lives the lifestyle they desire to. A poll conducted by Athletic Director U revealed that 57.3% of student-athletes indicated their transition was a negative experience. With as much value as student-athletes provide to coaches, programs, communities, and athletic administrators' careers - this number should be 0%! I am on a crusade to make this a reality!
INVEST IN MY VISION!!!
I don't want to cut any corners in this book rebrand. Your donation will help every area of production with this book: cover design, formatting, editing, marketing, etc. Whether you give $10 or $100, you'll receive a free signed copy of my book once it's published as a thank you. Click "DONATE NOW" below and enter any amount you're comfortable donating. Thanks in advance!!!
